{ Saturday Brand Communications Named Creative Partner For the 2013 ADDY Awards! }

August 20, 2012

AAF Charlotte kicked off its 2013 ADDY Awards competition today by naming local firm Saturday Brand Communications as the official creative partner for the program.

The AAF Charlotte ADDY Awards is an annual competition recognizing local advertising excellence in all forms of media including print, broadcast, out-of-home, interactive and public service advertising. A locally and nationally acclaimed award-winning agency, Saturday will develop all campaign elements and drive the creative theme for Charlotte’s 2013 ADDY Awards.

“We’ve always supported and enjoyed participating in the Charlotte ADDYs,” says Mark Conachan, Vice President and Creative Director at Saturday. “Now we’re especially amped about sharing that enthusiasm and having the opportunity to draw new people to this great event.”

AAF Charlotte ADDY Chair, and former President, Beth Hernandez says, “Saturday has a culture where innovation is the norm, and strategy and creative thinking work in harmony to create inspiring advertising. Every member of our board of directors enthusiastically embraces Saturday Brand as our 2013 creative partner.”

AAF Charlotte’s ADDY Call for Entries will open in mid-November and run through January 4, 2013. Visit the ADDYs page in the coming weeks for this year's show theme, entry information and key dates, and also keep up with the organization on Facebook and Twitter for the latest news.